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AI Search · New

When she asks ChatGPT, your name comes up.

Adult daughters are increasingly asking AI for home care recommendations. We engineer your entity structure, citations, and content so AI models recommend you. The next decade of search starts here.

7×
AI mentions, avg.
38%
Of users ask AI
1st
In our category
7×
AI mentions, avg.Across 147 client agencies
Why this matters

Search is moving from blue links to AI answers — and most agencies are sleepwalking through it.

In 2026, 38% of US adults regularly use ChatGPT, Perplexity, or Google's AI Overviews to research purchases — including healthcare decisions. When that adult daughter asks "what's the best home care agency in Tampa," she gets a curated list. Your agency is either on it or it isn't.

AI search ranking is fundamentally different from traditional SEO. It depends on entity recognition (does the AI understand who you are?), citation density (which authoritative sources mention you?), and structured content (can the AI extract clean answers from your pages?). Most agencies optimize for none of this.

We've been engineering AI search visibility for home care agencies since the GPT-4 era. It's already driving 15–22% of qualified inquiries for our most aggressive clients. By the time generalist agencies figure this out, you'll already be the recommended provider in every metro you operate.

What's included

Every engagement, every pillar.

No bolt-on fees. No "premium" tiers that withhold basic functionality. Everything below is in every plan.

🤖

AI entity optimization

Knowledge graph entity creation, Wikidata structured entries, consistent NAP across all AI training sources. The AI has to know you exist before it can recommend you.

📑

Citation engineering

Authoritative mentions on the sites AI models trust: industry publications, .gov resources, .edu citations, NAHC member directory, accredited review platforms.

✍️

Answer-engine content

Content rewritten in the Q&A structure AI Overviews extract from. Clear, factual, sourced. Schema markup that tells the AI exactly what your content answers.

🔍

AI Overviews optimization

Google's AI Overviews pull from structured content in specific ways. We engineer your pages to be the source AI Overviews quote.

📊

AI visibility tracking

We track how often your agency appears in ChatGPT, Perplexity, Claude, and Google AI Overview responses for your priority queries. You see the trend monthly.

⚙️

Schema architecture

HealthcareBusiness, MedicalProcedure, FAQPage, HowTo, and Service schema correctly nested and linked. The structured data layer AI search runs on.

How we work

A clear plan from day one.

1

Entity audit

We map how AI models currently perceive your agency — or don't.

Week 1
2

Engineering

Schema deployed, entity entries built, citation outreach started.

Weeks 2–6
3

Content rebuild

Priority pages restructured for AI extraction. Q&A sections added.

Weeks 4–10
4

Monitor & defend

Monthly AI visibility reports. Continuous citation building.

Ongoing
Transparent pricing

Three tiers. No surprises.

Same six service pillars in every plan. Just more volume and senior strategy time at higher tiers.

Starter
Single-territory independent agencies.
$1,297/mo
90-day minimum · month-to-month after
  • Google Business Profile optimization
  • Local citations & NAP cleanup
  • Technical SEO foundation
  • Healthcare schema markup
  • 2 SEO content pieces / month
  • Automated review acquisition
  • Monthly performance reports
Start with Starter →
Setup: $2,000 $497
Scale
3+ locations, franchisors, top-tier metros.
$4,997/mo
Custom scope · 90-day minimum
  • Everything in Growth, plus:
  • Multi-state SEO strategy
  • Digital PR & authority links
  • Custom content velocity (10+/mo)
  • Integrated PPC management
  • Weekly strategy calls
  • Quarterly strategy days
Talk to us about Scale →
Setup: $2,000 $497

And every client gets featured in our directory.

The Home Care Directory is a visibility lift you can't buy — included free with every retainer. Families and discharge planners searching for trusted home care providers find you on a domain that already ranks for 2,400+ keywords.

See how the directory works →
Featured Agencies
P
Pinecrest Home Care
★★★★★
O
Oakdale Home Care
★★★★★
M
Mainstay Senior Care
★★★★★
B
Bridgeway Care Group
★★★★★
Questions we get often

Honest answers, upfront.

Is AI search really worth optimizing for?

Yes. 38% of US adults already use AI search regularly, and that number is growing 4–6% per quarter. Healthcare and senior care are among the highest-AI-adoption verticals because the decisions are complex and emotional. Agencies that ignore AI search will be invisible to a third of qualified buyers within 24 months.

How do you get my agency into ChatGPT's recommendations?

A combination of: building structured entity data the AI can recognize, securing citations on the authoritative sites the AI was trained on, restructuring content in answer-friendly formats, and submitting to AI-accessible data sources like Wikidata. There's no single switch — it's a coordinated multi-month campaign.

Will AI search replace Google?

Not entirely — but it will eat 30–50% of traditional search volume by 2028 according to industry estimates. The smart play is to be excellent at both: traditional SEO for the queries that still flow through blue links, AI optimization for the queries shifting to answer engines.

Related services

Explore more of what we do.

no pitch. no obligation.

See what your home care SEO could be.

30 minutes. We'll audit your visibility, show you which competitors are stealing your families, and tell you honestly whether we can help — and how fast.

★ Limited to 6 new agencies per quarter · Senior strategist on every audit
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